TIPS FOR EFFECTIVE PRESENTATION BY INSTRUCTORS

In Announcing and Performance, instructors are presenters who impart knowledge on particular subjects or skill sets on air. They could serve in educational broadcasting and skills acquisition programmes. Those who work in the latter should offer more practicals (include more activities to ensure successful inculcation of skills in the learners). It is best to have a small studio audience to help the instructor build rapport with the audience, better gauge their comprehension and speed up Q & A or demonstration sessions. However, efforts should be made to carry the home audience along. Below are some tips for effective instruction on air.

Tips to facilitate effective on-air presentation by instructors

Use a conversational tone as though you were speaking to one person (exude warmth) and use pleasantries to relax the audience.
Introduce yourself clearly, the programme, station, the topic you are teaching, duration of the episode and what the audience should expect to learn from it. (If it is not the first edition, quickly remind the audience of the last episode’s topic to establish continuity before commencing the new one. You can ask it as a question to create alertness in the audience.)
Establish some means of feedback for before, during and after each episode of the programme.
Use a point-by-point method to present your material for easy understanding. Make sure the segments, if any, are clearly delineated.
Use a multi-media format if the platform you’re presenting on permits that.
Insert a break or more for commercials, music or light entertainment like a 1-minute cartoon if you can. The number of breaks should be determined by the age of the learners and the duration of the programme. More breaks are needed for children and longer programmes. After the break, be sure to briefly reintroduce yourself, your station, the programme and topic you’re teaching before proceeding.
Review what you have taught after each segment and at the end.
Encourage audience participation by asking questions at intervals and giving the audience tasks to perform.
Give room for questions which you can respond to immediately if possible towards the end of the programme. If pressed for time, you can answer the most pertinent and send the other answers to the audience or briefly answer them before delving into the topic for the next episode.
Give an assignment based on what you have taught.
Preview the next episode. Provide a peep into the topic for the next edition to build anticipation.

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Review Questions:

1. What are the benefits of having a studio audience for instructional presentation?

2. What possible means of feedback can instructors establish for contact with their audience before, during and after each episode of their programmes.

3. Explain how instructors can use a multi-media format to make their presentations more interesting?

4. Suggest ways an instructor can ensure that his audience remains alert.

5. Mention various things that can be used to fill up the break during an instructional programme?

6a. Give one example of a Nigerian instructional programme on any radio, TV station or on the web.

6b. Briefly describe the programme and evaluate the performance style of the presenter.

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Drop your questions and impressions in the comments. Thank you!

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Further reading:

What are some of the characteristics of radio broadcasts in the teaching process?

Effective teaching strategies: Six keys to classroom excellence

10 tips for becoming an effective teacher

8 skills teachers require to be effective

Two examples of instructional presentations:

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I am a university lecturer. I teach Mass Communication, mostly writing courses like Feature and Interpretative Writing, Magazine Article Writing and News Writing, and let’s just say I’ve been doing this for a long time. As you have probably guessed, I am a born-again Christian.

96 comments

  • Chukwuneke adaeze jennifer

    Yes there should always be a platform for feedback … So people feel free to ask questions incase they don’t understand and yes give home works/ assignment to know if they really understand what they have been taught or told .. weldone ma’am

  • Francis Onyedikachukwu

    Loved reading this,it was educative.

  • Obeta Lillian Chiamaka

    Thank you for the tips ma’am…. Very easy to understand and educating

  • Ezidimma Odinakachukwu Oluchukwu

    Thank you for the very helpful tips ma. It will go a long way for us

  • Lawrence Cletus

    This is very handy and spot on. I will say in today’s world of the new media, social media engagement and “comments” from those who follow up the programme is key to measuring the growth and acceptance of the show or programme or whatever it may be that one is handling on air.

  • Anekwe Paschaline Chidera

    Thank you for the tips Ma. I think a nice way to get feedback is to provide a platform where your audience can actually go to drop comments, ask questions and can also get detailed answers. Dropping an email account will be a nice way to do this, since it is more direct.
    To ensure that your audience remain alert I suggest you ask them questions or try to speak in a way where they actually get to respond.

  • Ugwoke Jennifer Chinecherem

    Thanks Ma for the tips. This write up will really help people like me a lot. God bless you.

  • Awforkansi Kamsi

    Information is never complete without feedback. That is why feedback is important. Feedback can be done through social media messages or call backs.
    The tips were self explanatory. ?

  • Ossai Chidimma Linda

    Thank you so much Ma for these tips, I found them really helpful. Two things that could be used to fill up the break during an instructional programme, is either a music break or a recap of all the important points that have been earlier on presented.
    Another way of ensuring that your audience are alert is by randomly asking a question or making a remark and seeing how they react to it.
    Happy Sunday MA.

  • These tips are really nice. With regards to the possible means by which an instructor can get feedback, i think opening a platform like that of facebook, making use of whatsapp with a link that will enable people join, an email will also be good. During or after the programme, you can open a phone line where people can call and make their contributions or ask their questions.

  • Orieji christiana Amarachi

    I really loved this write up. This is educative and enlighting. Thank you so much ma’am. But my question is;are these tips applicable for students or new begginers on air presentations.

  • Nnachetam favour chinecherem

    Thanks for the writeup ma and for making the review questions available. They are really helpful.

  • Stephen Chinagorum Happiness

    When providing a peep into the next edition, it should be done in a captivating, enticing format, in order to create anticipation. This tip helps in gathering audience.

    • The most important thing is getting a feedback, a platform where your audience can go ahead and drop comments, ask questions, and can also get answers, this will also enlighten those that want to know more when seeing the feedback and answer from other audience.
      Thank you for this Post Ma.

  • Ugwu Success

    Thank u very much ma for d tips. There should always be room for feedbacks, questions and suggestions in any program and I think that’s actually what makes it more lively, comfortable and accommodating for every listener. At least it shows that their presence z been acknowledged and welcomed

  • Bitrus Grace

    This is really helpful… thanks ma’am

  • okpe chinenye Esther

    This is educative, I really learnt alot.
    I must say that this is awesome
    Thanks ma

  • Odionye, Chinwe Mirian

    Thanks a lot, Ma, for giving us the tips for effective presentation. It was self explanatory and well understood. I hope to apply this tips in my presentations both offline and online.

  • Ejiofor Emmanuel

    One of the benefits of having a studio audience is that it provides soundtracks like applause, laughter or generally the audience reactions to the programme. This makes the presentation more lively and fun.

    On the aspect of the means instructors can provide for feedback from the audience before, during and after the programme, I will say that social media remains a veritable tool for feedback. For instance, if the programme has a Facebook page, the programme listeners can be directed to drop their questions and feedbacks before, during and after the programme as the case may be. Some radio stations today adopt this method and it works well.

    Thank you for this article:)

  • Omeje Irene

    I teach children to be future hair stylist and most of the tips here I find really helpful. I’m back to school now and I have to continue my class via video call, I’m so glad I read this. Thank you ma’am, I love all your write ups.

  • Eze chidera jacinta

    Quite elightning and simple to comprehend

  • Obiaga ifunanya

    Starting a YouTube channel soon by Gods grace and with everything I’ve read to understand here it feels like I’ll be doing some announcing and performance. Is it exactly compulsory having live audience? Personally I also feel like a means of feedback could be a website,or a phone number people can reach, or even dropping comments in the comment section is an option. Having a studio is also of great benefit because it feels real this time. Thank you for your time ma, this is really educating.

  • Obi Chisom Vanessa

    These are really important points I do believe these are important for public speakers and people dealing with transmission of information with mass media.
    And in the case of feedback and good relations with your audience I believe new media helps well with comments and live shows.
    Thanks for this Ma.

  • Thank you so much, Ma, for this tips. I remember during my I.T when one of our coordinators asked all the I.T students to pick a topic and go to the studio that were going to have a studio presentation. We had to pick who we would interview amongst ourselves and the rest of us act as the audience and afterwards criticise. When it was my turn, I was criticised about being too serious and not being relaxed. Afterwards, I learnt how to go with the flow, carry my audience along and at the same time to be relaxed. I also feel every programme should have different feedback platforms to enable the viewers and also the audience that couldn’t get their messages or questions across get access to them through a WhatsApp text or email or even Facebook, because the bigger the feedback the more popular and successful the programme will be. Thank you once again for this piece because I definitely learnt more.

  • Amah Somtoochukwu Blessing

    Nice Article Ma’am…M Enlightened

  • MBAM PATRICK CHINONYELUM

    I believe these tips are for people teaching online as they do in educational broadcast. At least I have gotten a nitty-gritty knowledge in the proper way to educate people on youtube. Nice post ?

  • Jibulu Ngozi

    Feedbacks are very important on any aired programme,it allows for the interaction between the anchor and his audience. For example,the social media,uses the comment section as a way of feedback.
    Also the introduction of the program allows for the audience to know who they are talking with and creates a comfortable atmosphere

  • Treasure moses

    Thank you, ma, for sharing these tips. They’re so educative and easy to comprehend. I’m glad I read this.

  • Paschal Odigonma Victoria

    These tips are very helpful and can come in handy anytime.
    I’d like to answer no 1 question from the review questions you asked.

    One of the benefit of having a studio audience for instructional presentation is instant feedback. Communication is a two way affair. Without the benefit of instant feedback from the studio audience, the instructor might not be able to tell if he is effectively communicating or imparting knowledge.

    Secondly, the studio audience might bring up questions that will help better explain and reach other sides of the topic that may be ignored during the presentation.

    Still on the feedback advantage, the instructor will be given the opportunity to observe his audience. This will enable him know when the topic becomes boring or his audience become tired.

    Lastly, having a studio audience will make the presentation livelier and more interesting to listen or watch. For example; claps or cheering, from the audience, questioning and recitations.

    • Very nice! Well done! Now answer the others too.

      • Paschal Odigonma Victoria

        Thank you Ma.
        Question 2.
        A possible means instructors can use to establish contact with the audience before and after the programme is through “questioning.” These questions can be directed in form of a survey. Questions like; what topics they enjoy most and what they will like to learn in the next presentation. This way the instructor can be able to position himself in a way that the audience becomes more interested, as they are being offered what they requested.

        For during the programme, the instructor should created a slot for call-in. The call-in will enable the audience to share their thoughts during the programme or even ask questions. Here the instructor takes the position of the receiver. And from that point, he can understand if the audience have been following up and also find out whatever challenges they may be facing.

        Another interesting way the instructor can establish feedback is by creating weekly or daily trivias (depending on how the programme runs), fun facts, problem solving questions, making guesses of the next topic, and rewarding active followers of the programme.

        • Paschal Odigonma Victoria

          Question 3.
          The instructor can make use of video clips containing charts, graphical illustration, experiments, documentaries etc. that are related to the topic of the programme. The audio visual feature of this medium gives the viewers a vivid picture of what the programme is all about. This aids learning and makes comprehension easier. The audience here do not only watch to be educated, they are also entertained because it is interesting to watch.

      • Paschal Odigonma Victoria

        Question 4.
        The instructor can ensure the audience is alert by;
        – Making the class conversational
        – Asking questions amid presentation
        – Recitations of key points and worthy notes
        – Giving room for the audience to ask questions
        -Drawing their attention to what has been taught previously
        – Giving room for the audience to practice what they’ve been taught.
        – Giving assignments to the audience.

  • Eze chidera jacinta

    Thanks a lot man, God bless u for this

  • RICHARDS MERCY ORIGHOMISAN

    Thanks alot ma for this enlighntening write-up. I’ll be throwing a bit on numbers 3 and 4.
    3. With digital presentations, instructors can more easily check in on listeners progress and offer instructional advice as well. Rather than everything riding on the live speech or presentation, multimedia presentations can be more about process, and process-driven presentation encourages meaningful feedback. Also, the use of a multi-media format to make their presentations challenges audience to think creatively, and also makes them alert. The photos, audio clips, drawings, or videos that go with them requires students to cultivate good information-literacy skills, including searching databases, evaluating resources, and creating citations..

    4. Some of the ways an instructor can ensure his auduence is alert are; talking about something that interest them, telling them why they should listen, asking questions at interval, maintaining eye contact with his or audience, having frequent break, being change concious, whether macro (changing the visual medium eg: from slides to flipchart and back again, changin the physical state of the audience eg: from sitting around a table to standing around a flipchart. changing the activity his audience is engaged in eg: from listening to discussing a problem with their neighbour) etc, or micro (making the edges between subtopics in the presentation clear eg: “So that’s the problem we’re trying to fix, let’s look now at what some of the options are.” If somebody has mentally checked out this gives them a cue to check back in again, showing a short video, using silence before and after critical statements, changing his style of delivery according to the content. For instance when making statements of fact, a measured deliberate tone should be uses while standing still and when telling a story, he/she speeds up, get chatty and move around.) in the word of Daniel Willingham “change grabs attention”

  • Okorie Mary

    Thank you so much

  • Abasiofon Nkem

    Very educating. I’m happy I read this, especially because I would love to start blogging my fashion designing content.. Atleast now I know a guide to follow.. Thanks so much, Ma! Ýou are really a blessing.

  • okpe chinenye Esther

    Very effective ma, I love it and it’s educative.

  • Ofoma obianujunwa

    This article has been really helpful. Thank you ma.

  • Joseph Chizoba Kingsley

    Talking about how instructors can use a multi-media format to make their presentations more interesting, I will say that apart from the use of studio line where audience can phone in, it will be more interesting if the social media, such as facebook, whatsapp, twitter, etc. are utilized for immediate feedback.

  • Ikea Joy Chiamaka

    I learnt during my brief stint in a radio station that presenters often encourage their audience to participate in their programs via their social media accounts like Facebook, Twitter and the rest. They were also encouraged to phone in during the sessions. The response was usually very impressive. It feels good to relate to this topic. Thank you ma, for this piece.

  • Chukwuma-Eke Ezinne Paschaline

    Well said…A woman of substance who leaves me stunned each time she writes . I’m opportuned to know you.Sometimes to encourage participation and interest on a topic on the radio or TV…presenters tend to organize a gift giving strategy where you either get a song of your choice played for you after answering a question correctly or you get recharge card..This encourages lots of people to engage in listening and looking forward to such programs.By this you have endeared especially young minds to your program making announcing and performance reputable.

  • Imoh Adaeze Glory

    Thanks for sharing this ma.
    Its an eye opener for any communication student, who intends to develop his/her career on instructive broadcasting…

  • Okeke Israel

    This was helpful, thank you ma

  • Ikebudu Emmanuel

    6. There are various instructional programs on Radio stations. I know of buzz cafe. And their mode of presenting is awesome and you listening to it instructions on a daily basis.

  • Joan Chizim Okorie

    Answer to question no. 6
    a. An example of a Nigerian instructional programme on any TV station:
    Home Schooling-StarTimes ST Kids Channel. It is aired on CH. 300/350, showing Mon-Fri at 9.00 a.m.

    b. This new educational programme brings relief to parents whose major headache has been the fear of the educational standard of their ward dropping. With this new programme, children will get educated while enjoying choice content.
    The programme makes use of animation as it’s mode of teaching or broadcasting the programme to capture and retain the interest of children.

  • Anabude Oluchi m.

    Well said Ma! There is need for carrying the audience along in the course of the programme and putting out questions to ensure their full participation in the course of the programme …it goes a long way to make it more interesting too

  • Dick- Unegbu Jennifer

    Thank you Ma, This an informative guide to presenters, who wish to do better, than they already do and it will be very helpful to their career

  • Chukwu Joy Chioma

    This is really insightful. Following these tips, the audience will be fully alert and understand clearly what is being presented.
    This will definitely help in memory retention especially with bit-by-bit information flow method.

  • Thank you for this educative post.

    How do you get the undivided attention of your audience as an Instructor/Presenter without loosng your cool?

    • By applying the things taught in the post and any other creative ideas you may come up with, like asking members of the audience to come and perform simple tasks in your place or help you from time to time.

  • Abiayi Ifeonuchukwu

    Thank you Ma for the tips. I think a nice way to get feedback is to provide a platform where your audience can actually go to drop comments or ask their own questions that’s if it’s online but in a face to face situation,engaging them in a question and answer segment most likely will do the trick.
    Thank you once again ma…. God bless you

  • Ugochi

    This is very educative.
    Presenters should learn to use a conversational tone as it helps their audience get their message. When it comes to Tv presenting, looking into the camera is a very good idea. The idea of flash back is nice as well.

    Thank you very much Ma.

  • Odumuko Oluchukwu Victoria

    Thank you for sharing ma, these tips are very insightful and detailed .

  • Adebanjo Adenike Rebecca

    Example of a programme that captures every characteristics mentioned above is the “Big Issue” programme by Frank as a Tvc instructors where issues from all walks of life are debatable with the presence of the audience in the studio who engineer feedback.

  • Chukwuemeka uchechukwu pepertua

    Thank you ma’am for this educative and simplified write up!

  • Eze Esther

    Thanks so much ma the tips are very educative

  • Sambo Deborah Friday

    This is very educative especially to students aspiring to go into the field of journalism and those who are already in the field. All these guidelines have to be used for effective communication to take place.

  • Sunday Chenka Esther

    Thanks for the tips Ma.. A good instructor is meant to engage the listeners despite the distance and carry them along in the presentation by creating a room for feedback. I receive value Ma.

  • Thank you ma,l learnt that making use of a warm tone and feedbacks matters Alot in presentation.

  • Chilaka Vivian

    A presenter is one whose main target is not just to anchor a program but one who first get the audience relaxed through the use of conversational tone and also one who fail not to carry the audience along at every phase of the program.

  • Kelly Anwulika Bernice

    A educative piece……….thank u for teaching me,I learnt a lot from this piece.

  • Mogekwu Esther

    I learnt the importance of practicing with studio audience,it helps you when speaking or presenting especially if your scared of the crowd.

  • Onwudiwe rita oluebube

    Making sure that you’re message as a presenter is being communicated effectively is key as it makes your audience active in participation . Thank you Ma

  • Ugwu Doris chinenye

    I pray I would be able to apply conversational tone that will create alertness in my GSP 208 seminar presentation.

  • This tips are very important, if applied it makes presentation easy.

  • Thanks so much ma, as a presenter,you should use a relaxed and conversational tone during presentation.

  • Alaedu Chioma Gloria

    Feedback is very important
    Thank you ma!

  • Agbo Chinecherem Esther

    Ma,you are really a Unique teacher, and l believe that if l practice all the tips , l will do well wherever l find myself working as a presentator during or after my graduation. From the review questions l’d like to answer no 4, an instructor can ensure his audience are alart by asking them question on the last topic. Thanks

  • Ibrahim Mariam

    Perfect… It clearly seen that for one to be an instructor one must or should I say must have the ability to command authority. and also using a point by point method in delivering to the audience helps making understanding easier and perfectly conveyed,and I also agree with the feedback as it is said a communication isn’t complete without feedback.thanks ma.

  • Nnaji Esther uchechukwu

    This is a very educative and informative piece, feedback is a criteria for an effective communication. And it should be able to intiate the audience into communication and not to bore them

  • Makwe Covenant Nkiruka

    Presentation,is not as simple as some people think. It requires basic training and time to get acquainted with it. But with the application of the above listed principles, you’ll be able to overcome the fear of presentation.

  • Nwawulu Arinze

    Feed back is important in any communication … Especially towards ur audience….Nice on ma

  • Victor Adimchimma Ogenyi

    I’ve always found it so hard to present. But I think this tips will go a long way to sharpen my speech presentation.

  • Amalu precious

    It’s perfectly shows that a communicator must be engaging and be one with his audience. For a broadcast program to be called one, it must have an active audience, great presentable contents and a flexible broadcaster.

  • Chukwukanne chinecherm winner

    This is very educative.
    Presenters should learn to use a conversational tone as it helps their audience get their message. And also communication is not complete without feedback,therefore their should always be room for feedback so that it will be a complete communication.

  • Chukwukanne chinecherm winner

    Nice one ma. A presenter should be able to use a conversational tone as this will help him or her interact well with his audience and their should be room for feedback for communication to be complete.

  • Uwadiegwu Mercy Amarachi

    This is educative and elightening….. As an instructor, whenever you have a studio audience…. It provides quick feedbacks. It makes what your presenting interesting. Also when you make use of pleasantries, it will make the audience relax and whenever you use a conversational tone,it helps the audience gets the message quickly… Thanks for sharing this Ma.

  • Enemuwe John Paul

    Some presentations or seminars lack break which makes the whole thing boring or tiring to the readers. The essence of break and light refreshments cannot be over emphasized.

  • Victor Izuchukwu

    It is said that communication isn’t complete without a feedback.nice one ma.

    • Samson Alabi

      I like the idea of using a conversational tone and also inserting a break or more. It could really help in making my audience interested in any presentation I would be giving out and also keep boredom on the side of the audience out of the topic of discussion.

  • Chukwukanne chinecherem winner

    Nice one ma. As a presenter you should be able to use a conversation tone and there should be room for feedback because without feedback communication is not complete. I think with this write-up I will be able to present well in my presentations. I really appreciate this write-up ma.

  • Samson Alabi

    I like the idea of using a conversational tone and also inserting a break or more. It could really help in making my audience interested in any presentation I would be giving out and also keep boredom on the side of the audience out of the topic of discussion.

  • Mercy Nnenna Otisi

    This post practically simplified ways for an instructor to carry out an on-air presentation effectively…it is indeed very helpful.

  • Ekeh ifunanya Cynthia

    Using conversational tone don’t just exude warmth but help both the speaker and audience to be relaxed.

  • Iwuchukwu Samuel Ifechukwu

    Captivating your audience with voice and key pointers; Charisma and boldness makes a presentation very good.

  • Agbo Chidiebere

    This was indeed very educative. I would put this in work, thanks for this ma.

  • Aguguesi God'sfavour Idimmachukwu

    This is just an effective tool and an eye opener to anyone who is interested in making a difference speaking to an audience.

  • Ubabunike David Ogochukwu

    Put people in a position to ask questions freely when they don’t understand and if they feel they do you give them an Assignment to test them.

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